Advertising & Marketing

Beat the Competition with the Right Online Payment Gateway

Beat the Competition with the Right Online Payment Gateway

Advertising & Marketing, Featured

Did you know that one way to compete in the Australian business landscape is to use an online payment gateway?

According to a report entitled the Future of Payments in Australia published by PwC Australia, “Payments generate nearly 25% of all revenue in the Australian financial system and are one of the most critical attributes customers look at when choosing financial institutions.”

Even if you’re not a financial institution, it is important to understand customer expectations in terms of payment transactions.

Consumers today are fine with queuing up for a simple day-to-day transaction. But with the growing popularity of mobile transactions, it won’t be long before they look for ease and convenience in performing their day-to-day payments.

They will also demand for accessible solutions that they can use anywhere at any time and on any device. Therefore, if you want to compete in your industry, using an Australian online payment gateway is one of your best solutions.

Why does an online payment gateway matter to your business?

Ensures that payment processing is secure

Payment gateways use security protocols that reduce if not eliminate the possibility of credit card frauds.

Secure Socket Layer (SSL), for example, encrypts all payment and card data. Tokenisation, on the other hand, replaces client data with randomly generated strings of characters before data is stored in the server. Check out their webpage at Promtel

Other anti-fraud tools perform checks to ensure that the customers are actually who they claim to be.

If you can promise your customers security transactions using an online payment gateway in Australia, they will rely on you for future dealings.

Ease of payment transactions

Online payment gateways basically process payments on your behalf. This takes little to no time and effort on your part. Most of them are also easy to use which will help your clients to complete transactions without going through a steep learning curve.

Improve client experience

When customers are satisfied with the way you do business, expect higher conversion rates.

But it is important that you first understand your customer’s payment preferences so you can provide them the payment method they want to use. Studies show that more than 50% of online shoppers abandon the checkout process because their preferred payment gateway is not on the list of options.

Provide your clients with their preferred payment method and you can improve their experience with your business.

How to Choose the Best Payment Gateway for Your Business

No two payment gateways are the same. Each one also has their own share of pros and cons.

Your selection will depend on the answers to the following questions:

  • How easy is the setup and cancellation process?
  • How much is the cost and fees involved, such as registration and cancellation fees?
  • Are there recurring payments that I have to pay?
  • Is the payment gateway hosted or integrated to my website?
  • Is customer support readily available?
  • What is the transaction success rate?
  • How reliable is the online payment gateway? Does it experience downtime frequently?
  • What security protocols are used to prevent fraud and security risks?
  • What is the policy for settlement time/payout?
  • Is the checkout experience seamless and stress-free?

Be critical when you want to find online payment gateway that suits your business best.

With Promtel’s Payment Processing Services, transactions are handled with ease and guaranteed security. Most importantly, you only pay for the number of times you use the payment gateway service instead of an ongoing monthly fee.

How to prepare when death of a loved one is around the corner

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Culturally and naturally, many people tend to fight death, illness and even age. Indeed it is basic human nature to hold on to loved ones and to reject anything that would separate hearts. However, as your parent gets too weak as old age peaks or an illness advances, you might want to start letting go and prepare for the next stage. This involves shifting emotions and making certain considerations about the departure of your loved one. For instance, you need to find out the opinions of the dying person, obtain their personal information and start finding good directors of funerals Adelaide has.

Funerals Adelaide

Exploring these things ahead of time will allow the family to have adequate time to make difficult decisions, enable the dying person to have control over the process and generally make the profound transition easier for everyone. This article will present the major concerns that arise when death is looming, how to plan ahead and how to make the right decisions when the time comes.

Primary concerns

Intrinsically, humans have a desire to go on and on living. Even in hard circumstances, we always hope for better times. Over the years we build attachments with family and friends and would not want to leave them. But as the end of life seems to be approaching and inevitable, other feelings and thoughts arise. The aging or ill person would want to have the best moments with the people around them and the loved ones will not want to fail their elderly. There arises a strong fear of losing dependency and control, of the dying process and of the changes that will happen after death. The dying person as well as their caregiver experience feelings of anger, sadness, guilt and resentment. Relatives and friends develop the fear of losing a loved one. And, it is especially more difficult if the person in question is key to the family, like the soul breadwinner.

Planning ahead

Planning ahead means talking to the losing and those close to him or her, and thinking about the best course of action. Consider the things that would make the person happy – what do they value most? What makes them unhappy and should be avoided? What would make dying feel safe? You also need to talk to the person and obtain all the important information before they get seriously ill. Ensure you ask things to do with the will, their bank details and their properties. Also, do your best to find out how they would want their funeral conducted – of course indirectly to avoid hurting them. This shall help you find the best-suited director of Signature Funeral Services has to offer.

Making the decision

Is it time to let go? You need to make certain decisions in preparation for the death of the loved one. Consult their doctor and find out what can be done to reduce their suffering, make arrangements for the formal documents that will be required upon death and start searching for the best funeral director. For a befitting funeral, visit and talk with the best directors of funerals Adelaide has.

Hiring a Digital Marketer to Boost your Business: Is It Worth It?

Advertising & Marketing

In this digital marketing age, business leaders have to double the elbow grease in keeping their websites profitable and visible. Or, if they could be wiser, they would hire a digital marketing expert and work them to spice up their digital presence. Beyond that, the most significant question is, how to stand out in a sea of almost-similar competitors? There are many ways to stand out, besides visiting and hiring the likes of Ryan Deiss. Here are some foolproof ways to boost your digital marketing campaign:

Zero in on the location of your business

Enterprises have been moving away from the traditional methods of advertising or marketing. In relation to this, you must also take advantage of the numerous resources and bank on your business’s location. A more specific example is if your company is situated in a colorful and mushrooming community, you must do your absolute best to stay ahead of the crowd and remain relevant. Why follow trends when you can make them? Observe the latest trends and from that, create your own and entice customers and long-term clients.

How do you stay ahead of the competition?

More specifically, to stay on par with your competitors, you must study digital marketing solutions such as Search Engine Optimization (SEO), Pay-per-click (PPC), and Google AdSense, to name a few. If you’re busy, you can enroll in evening online courses around your area. You may also watch some videos from digital marketers’ websites such as

Getting help from the Pros: do you really need them?

Of course, you can opt for the DIY ways of boosting your online presence. It’s cheaper, but unfortunately, it’s quite time-consuming. In reality, mingling with those individuals who experienced handling digital business problems are more profitable and more time-saving. With digital marketers and digital marketing firms, services are more streamlined and you can get unbiased, objective perspective that is essential for a company aiming to grow its online presence.

Moreover, involving an outsider or a digital marketing expert will help you learn new strategies on how to handle business contingencies. The face of business has changed and its paradigm is shifting. Learning videos from digital marketing websites like are just one step ahead. You will have to take the other steps to the ladder of success through meeting digital marketing experts and discussing how they will help you get there.

Benefits of boosting your business through digital marketing

• With services from a well-known digital marketer, you will gain more visitors a.k.a potential customers.

• Today, aesthetics are a huge plus. Digital marketing services from professionals include premium web design services that do not only design for the eyes, but also for the user-friendly experience.

• Furthermore, web design also includes changing the purpose and use of your website, according to how you do business. Digital marketing experts will assist you in learning how to choose appropriate content, backlinks, and SEO techniques to help your website’s ranking rise in search engines.

Working with digital marketers don’t have to be forced. In acquiring the best services, it’s better to get to know them. For instance, Ryan Deiss is a digital marketer who’s known for being open to his clients. In his website, a curious client who may ask, “How old is Ryan Deiss?” can be answered by the info about the info you can see on his web pages such as the Ryan Deiss age and Ryan Deiss wife.

With a sea of tempting choices, you must know who the best digital marketer for your company is. Hire digital marketers who can help you explore untapped sources of digital marketing success. See more at


Can You Still Get Bespoke Website Design for Yourself?

Advertising & Marketing

For all businesses today, a website is simply a must-have. Websites play a very important role for a lot of businesses helping them brand their online presence and generate sales on their ecommerce portals. If you don’t have a good website in the modern times, you are unlikely to remain competitive. You are inevitably going to lose out to the competition. In the past, building websites was about bespoke website design. You met with a professional website designer, gave a description of your requirements including the design features that you want and they would give you a bespoke website that is uniquely yours.

bespoke website design

However, with the onset of the content management systems such as WordPress, Drupal, Magento, Joomla and WordPress, businesses now have great choices in terms of the numerous themes and templates that they can choose from. Many of them may feel that they don’t need bespoke website design that is often costly and also time-consuming.

Advantages of Template Driven Website Design

Templates now rule the modern website design industry away from the bespoke website design of the yesteryears. This has come with plenty of advantages for many businesses and also lowered the cost of website design. Today, it is possible for businesses to build beautiful and elegant websites that are both responsive and optimized using templates within the shortest time possible. You can simply find a good Drupal developer to customize for you a great website within the shortest time possible.

However, the growth of bespoke website design does not mean that custom web design is over. While templates are highly efficient and allow you to have a quick turnaround with your web development projects, bespoke website design still gives that personalised feel which is uniquely and yours and that you will not get in templates.

Also with bespoke design by the best web designers in Leicester, you will be able to get the best and unique synchronization of the website design elements that closely aligns with the vision of the customer on the kind of website desired. If you are looking for the right website that is going to express your brand, concept as well as your vision of the type of website that you want for your business, then bespoke design is the way to go.

While the templates are obviously cheaper, they are not sufficient for your business, especially if you running a serious business where proper branding and presentation means everything to your end users. There are various kinds of businesses like that in all niches ranging from fashion to consulting and for that kind of experience, you will need to go the bespoke route. If you are low on budget and the branding or personalization is an important consideration, then you can choose to work with website templates.

Where do I find a good WordPress Designer, Drupal Designer or Magento Designer?

There are various kinds of designers that claim to offer the best service in Leicester, however, if you are looking for bespoke design from a professional designer with a track record of delivering unique custom designs, check out

Things You Should Know Before Hiring a Car Accident Lawyer

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The Centers for Disease Control and Prevention found out that Nashville has the third highest accident rate among young people aged 15-24. This statistic is so alarming because the death rate caused by these accidents are 31 percent higher than the average of the whole nation. Imagine what could have the parents of these kids felt when they learned about the passing of these kids. Worst, what if the proprietors of the crime are not being held liable to the damage that they made. That is where getting a good Nashville car wreck lawyer plays an important role.

Nashville car wreck lawyer


Let’s admit it – there is a reason why not everybody goes to law school. Getting the paper works done is a tiresome and menial job, so leave it to the experts. Despite that being said, you should know at least the basics so you will know if you are being ripped off by the Nashville car wreck lawyer of your choice. If the lawyer that you hired can’t devise a good demand letter then you are screwed. This is where you (the claimant) present your strongest arguments to the jury. Without a good demand letter, you are almost guaranteed of a lost trial.

The process

Accident trials can vary from situation to situation. To make it easier, the whole process will be explained in 3 parts. The first part is the demand. This is where you make your claim, file a case and present your demand letter to the jury. Again, the Nashville car wreck lawyer of your choice should make a strong claim so that the chance of winning the case will be higher. Second, the negotiation. This is where the accused negotiates with the plaintiff (you). This is where the financial settlement and all other negotiations are made. And lastly, the acceptance of the offer and the decision of the jury.

The intervention

This happens when negotiations reach a halt. This usually requires a third party to assist the settlement. The mediator is usually a lawyer that specializes in personal injury cases such as traumatic injury lawyers. Because these injuries can sometimes be very severe to the point that the brain is harmed, brain injury lawyers are also sometimes required.

What you should think about before hiring a lawyer?

No matter what kind of case you are in, remember that the lawyer of your choice should be the crème de la crème. If they promised that a senior lawyer with years and years of experience of car accident trials, then, they should deliver. Remember that whether you are hiring a criminal lawyer or a birth injury attorney, the lawyer of your choice should have no problems communicating with you. You should also remember that communication is a vital key to winning a case. So, make sure that they return your calls and answer them right away.

Losing a loved one due to the recklessness of others is surely painful. The best way to avenge their death is by serving them justice. So, take time and be wise before you choose your attorney.

Health 101: Flu Shots

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Since human beings are not perfect (despite how awesome we are), we can get sick from time to time. And sometimes, because of this, we skip work and lose income. Not only that, being sick does not feel good. So, in order to avoid this, we need to take care of ourselves by eating healthy foods, exercising and maintaining a healthy lifestyle. As the cliché goes, prevention is better than cure so do the extra step by getting the flu shot Brisbane has, if you live here. So you might ask why you should try it – well, the answer is pretty simple. The same reason why you take anti polio and anti-hepatitis shots, to create a barrier against the influenza virus that might harm your health. So, if you want to learn more about this, then read on.

What is a flu shot?

Flu shots are vaccines that protect people against the influenza virus. Theflu shot Brisbane has and all the other flu shots around the world are primarily composed of preservatives such as Thimerosal, Adjuvants such as aluminum salts, stabilizers such as sugars and gelatin and residual cell culture materials such as egg proteins and stem cells. It protects human beings from the influenza virus by developing antibodies inside the body two weeks after receiving the vaccine. These antibodies act like a shield against infection by using the viruses that are incorporated inside the vaccine itself. Due to the constant change in the genetic makeup of the influenza virus, the flu shot Brisbane has together with the other flu shots around the world are constantly modified to fight the ever so changing influenza virus.

Who needs a flu shot?

The answer to this is simple: just about everybody needs a flu shot because everybody is susceptible to the said virus. If you have diabetes, asthma, lung disease or is pregnant, then you definitely need a flu shot. This is because these conditions lessen your immunity against the virus and other harmful things in general. Pregnant women are probably among the people who ultimately need to get a flu shot because a fever caused by the influenza virus and the medicine that is required to subdue the fever and the virus might harm the baby inside the womb. Check out SmartClinics

Where can I get a flu shot?

You can get a flu shot virtually from any health care provider near you. With a little research online, you might be able to find the health care provide you with different flu vaccines that might fit your health history and record. Theflu vaccine cost of the vaccine of your choice might differ from provider to provider so in order to find the right one that will fit your budget, stop being a lazy bum and do a little research. Cheap flu shots won’t come to you. So, look for them.

You only live once so do your best to make it longer. With that being said, despite having a flu shot, nothing still defeats a good lifestyle, a balanced diet and exercise. So take care of your body because you won’t have another.